Sunday, March 24, 2013

Company Identity

I am currently leading a group of three including me to create a company identity from the ground up. We decided to start of with a campaign. The campaign that we decided upon as a group was a campaign against "Puppy Mills." The project will start with a logo and company name. From this we will move on and design business cards, an envelope, and a letter head.

After this first step we will then need to develop a brochure, a poster, and a website. All of these will be posted at a later date. As of right now the company name we have decided on is "Prevent Puppy Mills United." Much of the inspiration for the companies identity will come from this poster:


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